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新規再来をあげるためにどんな取り組みをされていますか?【ネイリスト向けオンラインサロンでのQ&A】

記事内に広告が含まれています。

こんにちは!Ailu編集部です!

現在、Ailuはネイリストさん専用の相談チャット(ネイリスト向け無料オンラインサロン)を運営しています。
今回は、そのオープンチャットの中から、実際の質問とそれに対する回答をご紹介します!

新規再来をあげるためにどんな取り組みをされていますか?

うみちゃん

新規再来をあげるためになにか取り組みをされている方いらっしゃいますか?
例えば、次回予約を取るなど、、
なんでも構いませんので、おしえてくださると嬉しいです😭

DD

新規割の廃止、リピーター価格の設定、来店時予約特典や3回目来店時特典のご案内、あとは施術中の会話で次のネイルデザインの提案をしてます。

うみちゃん

ありがとうございます。
ちなみに、来店時予約特典や3回目来店時特典のご案内はどういった内容でしょうか?

みやな

特典内容気になってました☺️
差し支えなければご教授ください🙇‍♀️

DD

@うみちゃん さん、@みやな さん、興味を持っていただきありがとうございます😊
来店時に次回予約していただくと、付替オフ代無料。
3回目ご来店特典は、ネイルオイルもしくはハンドパック。
3回目以降はご予定通りご来店ありがとうございます特典、3回ごとにグレードアップ無料(1000円の割引)もやってます。
リピーター様、次回予約をキチンとご来店いただく方に甘い設定です😊

みやな

わー✨ご丁寧にありがとうございます😊
楽しそうな特典ですね!
参考にさせていただきます✨

ポイント

このやり取りのポイントは、新規顧客の再来率を上げるための取り組みについて、うみちゃんが質問し、DDさんが具体的な施策を共有している点です。
DDさんは、来店時の次回予約特典(付替オフ代無料)や3回目来店特典(ネイルオイルやハンドパックの提供)、さらに3回ごとに1000円割引の特典を設定していると説明しています。
これにより、リピーターが次回予約を確実に取るように促し、再来率を向上させる工夫が見られます。

Ailuのネイリスト向けオープンチャット(無料のネイリスト向けオンラインサロン)はどんなところ?

Ailuが運営しているのはネイリスト専用のオープンチャット(ネイリスト向け無料オンラインサロン)です✨

完全無料で、今回紹介した事例のようにアートデザインの相談やおすすめの商材など、専門的な情報をネイリストさん同士で共有・相談できる場所です。
施術に関する相談だけではなく、働く環境や集客、開業に関するアドバイスも貰えますよ。

オープンチャットはこちらからご参加ください!

また、今回紹介したアイディアや意見以外にもなにかありましたら、記事末尾の「コメントを書き込む」からコメントしてください!
様々なアイディアをお待ちしております✨

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